The Wine Show – Logo, Branding, Marketing & Website Design

The Wine Show on ITV became an overnight sensation when it hit UK screens in April 2016. But in the two years prior to that, Red Giant designed the logo, the sales brochure, assorted presentation material to assist with investor funding and then the big one… a CMS-driven, WordPress-based, semi-eCommerce mobile-friendly website with full integration into Amazon’s backend. We designed, built and hosted the site, and also helped with copywriting, marketing banners and HTML emailer templates, and full MailChimp account integration. “The website’s simple navigation and intuitive functionality unquestionably contributed to the show’s success,” said Infinity’s MD Russ Lindsay. “Love the Red Giant crew!”

The presence of two Hollywood presenters and a couple of friendly and knowledgeable masters of wine also had something to do with the show’s popularity, of course! But we really enjoyed this one, working very closely with the client and Amazon to create a website where the show’s viewers could discover and enjoy the very same wines featured on the show, often buying them in preparation for the next weekly episode.

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