IAPB 10th General Assembly – Logo, Event Marketing Collateral & Website Design

A standalone quadrennial project for IAPB, one of our long-standing clients, the organization’s 10th General Assembly in Durban needed an identity, marketing and promotional material, a website, exhibition stand graphics, printed programme and much TLC (a quality Red Giant has in abundance). The website itself (fully responsive, naturally) required a completely new thought process to allow for hundreds of abstract submissions and review/scoring with levels of authority, along with AA accessibility, ticketing integration, programme scheduling, background information, social media and news feeds, exhibitor upload, and newsletter subscription with auto-integration to MailChimp.